by Madi Secareanu | Mar 29, 2012 | Advertising, Branding, Business Success, Social Media
Pinterest is the new and exciting kid on the social media block – and everyone wants to get to know it better. “What is it?” and “how do I use it?” has quickly become “I’m always on Pinterest!” so it’s no surprise that brands should be, and are, starting to pay...
by Lindsay Sleightholm | Mar 27, 2012 | Branding, Business Success, Creative, Design
It’s been said that nothing is new, and everything old is new again. Never has that been more obvious than in today’s retro-infused consumer market. The trend towards aesthetics of the past are everywhere: fashion, art, music (the amount of remakes out there are...
by Madi Secareanu | Mar 20, 2012 | Advertising, Business Success, Miriamisms
You may not always be aware that you’re practicing them, but they become ingrained in the way you do things day to day. “Isms” for some, are an overarching, common sense way of doing things – approaches to keep in mind. These “isms” can apply to your everyday life or...
by Miriam Hara | Mar 14, 2012 | Advertising, Branding, Business Success, Creative
In today’s social market landscape never has the consumer adage of “What’s it in for me?” been more key in all communications. Today, Brand must be upfront, in the consumer’s line of vision, without selling. Brand must engage with...
by Lindsay Sleightholm | Mar 8, 2012 | Business Success, Creative, Design
Okay, so as designers, we all loved “You know you’re a graphic designer when…”. For those of you who weren’t around or don’t remember, this was a viral list of some of the many oddities and unique characteristics that describe graphic...