by Belinda Lui | Dec 13, 2013 | Latest, Marketing
In today’s society of instant gratification, people have short attention spans: They want the news in 140-character snippets, they want to shop with the click of a button — and they want infinite information accessible at their fingertips via smartphones and...
by Belinda Lui | Dec 12, 2013 | Latest, Social Media
I’ve written several posts before on what to post, when to post, and how to post – but in this article, I want to discuss where to post. Which, admittedly, is just as important to identify as the other Ws of Social Engagement. Like most marketing efforts, there isn’t...
by Belinda Lui | Dec 11, 2013 | Business Success, Latest
As Heraclitus so succinctly put it, “The only constant in life is change”. As people, some of us struggle daily in order to adapt to the changes that life thrusts upon us. As professionals, the same theory applies. The workplace, the marketplace, even the avenues in...
by Belinda Lui | Dec 10, 2013 | Latest, Social Media
Social media is an ever-changing world; keeping up with the trends and statistics can be a full-time job on its own. I’ve compiled a list of interesting facts that may help you design a more strategic marketing plan on Twitter: ten tips that will optimize...
by Belinda Lui | Dec 9, 2013 | Business Success, Latest
I was shown a video last night that I wanted to share with you: found on the VICE website, this video shows a man, Sun Jifa, who lost both his hands during a fishing explosion. He couldn’t afford prosthetic hands – so he made a pair for himself out of iron. His...
