Adrien Gagnon: Using a Contest to Build Momentum
Contests aren’t just for fun, they generate excitement and increase consumer pick up. 3H Communications was asked to increase consumer trial while adding to the momentum behind the Adrien Gagnon brand of natural health products. A contest was created around the brands tagline “Santé-vous bien”.
TV Commercial Spots, Print Ads, Packaging, POS Display Units, Website, Social Media, Online Ads
Author : Miriam Hara
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