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Glaxal Base: Product extension

Glaxal Base: Product extension

Advertising, Branding, Health & Beauty, Packaging


This Glaxal Base with SPF product extension was timely. Amongst a solid product franchise of cream and lotion therapies most chosen and recommended by physicians and pharmacists to emulsify and protect skin, the new Glaxal Base® Lotion SPF 15 with moisturizing vitamin E was a welcome addition. As part of the product extension, we designed packaging in keeping with the current line design created sell sheets and a print campaign.

Target Market

Adults 18+.


New Glaxal Base® SPF packaging and print campaign and Glaxal Base® family print campaign.

Author : Miriam Hara

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