Windsor Salt: Appetizing advertising
Appetizing advertising is well…such a treat! It’s what we call here, at 3H Communications, a great day at the office! Promoting the versatility of use of Windsor’s gourmet culinary salts on TV to educate consumers on new ways of cooking with salt was a tasked we gladly took on. From recipe trending, creation and testing to featuring these mouthy watering tasty treats on TV was such a treat! A serial appetizing advertising TV campaign featured on specialty channels like the Food Network garnered recognition and development of the salt category.
Adults 18+ who love to cook.
TV commercial spots (5 english/ 5 French) 15 sec, photography.
Author : Miriam Hara
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