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Blog: Hoopla

Common Sense

Common Sense: It’s not as common as you think!

What is common sense? How important is it in business? In business, I believe knowledge and experience make for common sense. If you don’t have both, you’re working from opinion. Common sense is a way of thinking, based on what you know for sure. You might have heard your grandmother say: “that girl is full […]

Business Opportunities_No Luck

Business Opportunities: What’s luck got to do with it?

“I’m a great believer in luck, and I find the harder I work, the more I have of it.”  Stephen Leacock, Canadian writer and humourist Canada’s Stephen Leacock had it right way back when. In his typical satirical style, he was saying: we make our own luck. We certainly do in business. Business opportunities and […]

Creative Routine

A slave to routine or ritual? You’re in great company!

Do you have a creative routine or ritual? If you’re creative, work in the creative field, or simply find yourself a slave to routine or ritual, read this book: Daily Rituals. How Artists Work, by Mason Currey. You’ll feel better about it all — your procrastination, your late-night working habit, the note pad beside your bed on […]

Two-way Fit

Things your new creative hire absolutely needs from you!

I’ve blogged about 7 Things I absolutely Need in a New Creative Hire and my slightly tongue-in-cheek 7 Quirky Questions to Ask a New Creative Hire, but there is another important viewpoint to consider – that of the person you’re hiring. What does the person you’re thinking of hiring absolutely need in order to say […]

Tips for Business Communications

Tips for Business Communications

Writing communications for business is a lot like swimming, if you don’t know the water you better stay out. How deep is the water?  What’s the temperature? Jumping in cold water… brrrrrrr…  jumping into hot …well, just ask a lobster. Rocks in the water? In case you didn’t notice, rocks don’t move. And what if […]

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