Windsor Salt: Step-by-Step Recipe Videos

Windsor Salt: Step-by-Step Recipe Videos

WINDSOR SALT Step-by-Step Recipe Videos Mandate Make them simple, appetizing and Instagram worthy! These recipe videos take multi-step recipes and make them look fun and effortless. Through light-hearted up-beat music, smooth video editing and mouth-watering...
Valeant: Elidel

Valeant: Elidel

VALEANT CANADA Elidel that itch Mandate If you can’t use the words ‘effective’, ‘no-nonsense’ and ‘performance’, you need to show them visually. The objective for Elidel was to create a new brand identity. The identity needed to emphasize the product’s format and...
Purdue: Biphentin

Purdue: Biphentin

PURDUE Biphentin Mandate Let’s pay attention to something that needs it: ADHD. For Biphentin®, an ADHD treatment, what was important was to grab attention, while prominently featuring the various demographics affected by ADHD. Using comic book styling to tell the...
Naturopathic Doctors: Elevating Perceptions

Naturopathic Doctors: Elevating Perceptions

CAND Elevating Perceptions Mandate The objective was to elevate the public’s perception of Naturopathic Doctors (NDs) as medical professionals by increasing the credibility of Naturopathic Medicine as a distinct healthcare system and a complement to conventional...
Adrien Gagnon: Re-branding equity

Adrien Gagnon: Re-branding equity

ADRIEN GAGNON Re-branding equity   Mandate Re-branding is a term we use when we are mandated to modernize a heritage brand, enabling it to once again resonate with its market. After 60 years, this Quebec natural health products provider was losing ground. Its market...