Valeant: Bianca

Valeant: Bianca

VALEANT CANADA Against acne. For me. Mandate Patients are becoming increasingly resourceful at finding information about what is important to them. That’s why this campaign featured patient relevancy. Biacna is by far the gentlest, yet effective treatment for acne....
Naturopathic Doctors: Elevating Perceptions

Naturopathic Doctors: Elevating Perceptions

CAND Elevating Perceptions Mandate The objective was to elevate the public’s perception of Naturopathic Doctors (NDs) as medical professionals by increasing the credibility of Naturopathic Medicine as a distinct healthcare system and a complement to conventional...
Adrien Gagnon: Re-branding equity

Adrien Gagnon: Re-branding equity

ADRIEN GAGNON Re-branding equity   Mandate Re-branding is a term we use when we are mandated to modernize a heritage brand, enabling it to once again resonate with its market. After 60 years, this Quebec natural health products provider was losing ground. Its market...
Dobson & Toncic: Developing a community brand

Dobson & Toncic: Developing a community brand

DOBSON & TONCIC Developing a Community Brand Mandate How does a local enterprise in the financial and insurance industry compete with the bigger, national names? By building a brand that resonates with its community. 3H developed a unique community brand visual and...