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Francesca’s Home Baked Delights

Francesca’s Home Baked Delights

FRANCESCA’S Home Baked Delights MandateSo much about the taste experience includes presentation and style. That’s exactly what you get with Francesca’s beautiful baked goods. The old adage “you eat with your eyes” is definitely true of her creations. 3H developed a...
Bausch + Lomb: Essentials

Bausch + Lomb: Essentials

BAUSCH + LOMB Essentials Mandate If the contact fits, wear it! Brand identity requires relevancy. With Essentials, a DTC program, the idea came from the intended consumer base. This identity zeroes in on lifestyle: arresting, urban and sophisticated. Patient-centric,...
Adrien Gagnon: Re-branding equity

Adrien Gagnon: Re-branding equity

ADRIEN GAGNON Re-branding equity   Mandate Re-branding is a term we use when we are mandated to modernize a heritage brand, enabling it to once again resonate with its market. After 60 years, this Quebec natural health products provider was losing ground. Its...
Kidpreneurs: Muil-E’s Hot Sauce

Kidpreneurs: Muil-E’s Hot Sauce

Kidpreneurs Muil-E's Hot Sauce: It's hot! Mandate Muil-E’s Hot Sauce is really hot… even if it was brought to market by a 13-year-old! We were asked to assist the very first kidpreneur to design a product label that would speak to this uniquely formulated hot...
Bausch + Lomb: Go Free

Bausch + Lomb: Go Free

BAUSCH + LOMB Go Free Mandate Speak to me! Rather than speaking about the lenses and their features, this approach addresses lifestyles and recognizes the choices that are made on a daily basis. Life is busy and full of interaction. The packaging depicts the everyday...