by Kyle McGuire | Feb 26, 2018
BD MEDICAL Patient Safety Campaign Mandate Deciding on what campaign strategy to employ for a B2B Corporate Brand begins with a thorough understanding of the core USPs of each of the products and services it delivers. It is essential to identify a commonality among...
by Kyle McGuire | Feb 26, 2018
I-MED Eye-branding Mandate Eye candy for eye-branding! iMed Pharma, a manufacturer and distributor of surgical lenses and viscoelastic eye products, required a positioning statement and brand visual that they could leverage across all communications and packaging. 3H...
by Kyle McGuire | Jul 12, 2017
PALADIN Securing Brand Excitement Tick tock, tick tock, tick tock. Many of us know what it feels like when you can’t sleep because someone else is snoring. It’s frustrating. And the longer the snoring keeps you awake, the less sleep you get. 3H was called upon to...
by Kyle McGuire | Jun 19, 2017
BAUSCH HEALTH Against acne. For me. Patients are becoming increasingly resourceful at finding information about what is important to them. That’s why this campaign featured patient relevancy. Biacna is by far the gentlest, yet effective treatment for acne. However, it...
by Kyle McGuire | May 28, 2017
DENTSPLY SIRONA Our World is Not Flat Mandate It doesn’t matter if you are communicating in the DTC or B2B space. There is no better way to launch a breakthrough product than by featuring the revolutionary thinking that shattered convention. 3H positioned the...