FRANCESCA’S HOME BAKED DELIGHTS

Blending Brand Persona

So much about the taste experience includes presentation and style. That’s exactly what you get with Francesca’s beautiful baked goods. The old adage “you eat with your eyes” is definitely true of her creations. 3H developed a personal style for Francesca’s Home Baked Delights that captures her wonderful personality while exemplifying her passion and love of baking. A logo, website, order forms, postcards and packaging were designed. What’s great about creating a brand for a baked goods company is all the research involved – and it was delish!