THÉA PHARMA (Monoprost):
Embodying Brand BenefitsKeeping it real is what this brand visual for a glaucoma treatment was centred around. Featuring positive patient outcomes doing everyday ordinary activities accentuated the value and the beneficial outcome of this treatment. With this branded approach we made it even stronger, embodied the personal wins that this medical treatment could provide, all encased in one simple drop…the treatment’s dosage suggestion.