Tomato Tip #12
Be on target – all the time. Use demographic appropriate messaging.
Tomato Tip #11
To express an idea, you have to make people feel something.
Tomato Tip #10
Common sense isn’t that common.
Tomato Tip #9
Complacency in business is death.
Tomato Tip #8
When looking at creative always ask. What’s wrong with it?
Tomato Tip #7
Visual and copy go hand in hand.