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Ad Mobility

Ad Mobility

Smartphones are getting smarter, all thanks to advertising. With more people accessing the internet through their mobile phones, ad upgrading offers a huge niche for ad revenue. Mobile advertising is where creative juices (and funding) will be flowing hard. The...
Advertising Via Social Media

Advertising Via Social Media

Is Social Media a strong platform for advertising revenue growth? This year, Twitter  announced a sustainability plan solely based on boosting advertising partners through their “Promoted Tweets” program, a way of paying Twitter users with huge followings to retweet...