by Miriam Hara | Jul 18, 2023 | Business Success, Communications, Content, Marketing, Social Media
Ah, social media – the double-edged sword of our time for individuals and brands alike! On the upside, it serves as a potent platform to engage audiences, enhance visibility, and cultivate loyalty. Yet, it also conceals a complex maze of potential hazards that...
by Miriam Hara | Jul 13, 2023 | Branding, Design, Marketing
The influential role product packaging plays in expressing a brand’s identity and values can never be underestimated. Impactful packaging design is not just about the visuals; it’s also about how effectively it communicates and ‘walks the...
by Miriam Hara | Jul 7, 2023 | Agency, Branding, Creative, Design, Marketing, Social Media
A brand style guide is more than just a collection of fonts, colours, and logos. It’s the roadmap that leads every piece of your brand’s communication, ensuring consistency across different platforms, media, and teams. An effective style guide is the...
by Miriam Hara | Jul 7, 2023 | Advertising, Branding, Creative, Marketing
Creating a strong brand identity differentiates you from competitors, fosters brand recognition and loyalty, and communicates your values and personality to your audience. With my 35 years of experience in marketing and design at 3H Communications, I’d like to...
by Miriam Hara | Jun 9, 2023 | Communications, Content, Marketing, Social Media
In the realm of digital communication, the old saying, “a picture is worth a thousand words,” has never been more pertinent. It’s not about replacing words with visuals, but rather about merging these elements to create compelling visual storytelling...
by Miriam Hara | Jun 1, 2023 | Agency, Business Success, Marketing
We’ve all shared the collective exhaustion of discussing a post-COVID world ad nauseam, and yet, it remains an unavoidable topic. The pandemic’s sweeping effects have transformed our lives drastically and, indeed, irreversibly. The old marketing playbook was...