by Jenna Elberson | Dec 12, 2012 | Business Success, Social Media
How often have you heard, or said yourself “Google It”. Google has changed the way we socialize, the way we interact. It has made us become a generation of immediacy. No matter where you are, or who you’re with, when conversations turn into topics...
by Miriam Hara | Dec 4, 2012 | Branding, Design
Developing packaging starts with the size and shape of the actual package. The format adds a point of differentiation that is key to consumer pick-up and sales performance. Product packaging is a marketing art. It must speak to the product it houses, tout its benefits...
by christine | Nov 19, 2012 | Business Success, Interactive, Social Media
Great, you now have your Facebook, linkedin, Twitter, Pinterest accounts in place. Fingers on the keyboard and ready to write and hit that submit button. Stop! So now what? Well, you may want to hold off on populating all those accounts. Why, you ask? Well, did you...
by Miriam Hara | Oct 23, 2012 | Business Success, Social Media
The social media channel: It’s the new channel, the new trend and everyone and every brand that doesn’t want to be left behind is jumping right on. Needless to say the hype is gaining momentum and believe it or not, has still not peaked. Like everything...
by Miriam Hara | Oct 18, 2012 | Advertising, Branding, Business Success, Creative
Listen up Marketing Vice-Presidents, Professionals, Brand Managers, Ambassadors and Gurus… I know only too well that it’s hard to separate yourself from the Brand you’re responsible for. After all, you work it, live it, breath it – 24/7. You...