by Miriam Hara | Apr 13, 2011 | Advertising
For effective pharmaceutical advertising you need to take off the lab coat. It might be intuitive to assume that regulation stomps creation, but structure can also be viewed as a firm jumping-off point. You need to colour within the guidelines. There were two specific...
by Miriam Hara | Apr 6, 2011 | Social Media
Though social media has allowed us a lot of insight into market trends and preference at little expense, classical research methodologies are still something to be looked upon highly. They sometimes say “You will never reach niche groups through proper research...