by Miriam Hara | Sep 11, 2025 | Branding, Communications, Marketing
It goes without saying that doctors hold a unique position in society. They are viewed as respected professionals, lifesavers and gatekeepers of our healthcare system. But behind their clinical expertise and decision-making authority, physicians are also consumers....
by Miriam Hara | Jul 8, 2025 | Advertising, Creative, Marketing
The importance of asking What If? What if? It’s a small question, but one that has shaped some of the most memorable brand moments in recent history. It opens the door to creative freedom, to alternate outcomes, to ideas that move a message beyond expectation....
by Miriam Hara | Jul 3, 2025 | Advertising, Branding, Creative, Marketing
The Importance of Asking Why Not? In our recent bi-monthly LinkedIn newsletter we received a lot of interest and feedback. In that newsletter, we emphasized the importance in marketing and branding of asking the question Why? That got me thinking about a few other key...
by Miriam Hara | Jun 3, 2025 | Advertising, Branding, Creative
A single image has the power to invite, provoke, reassure, even challenge. The beauty of storytelling isn’t always told. Sometimes, and I would like to believe, often, it’s felt. Today, with the emergence of AI, the art of storytelling seems to be on a clock....
by Miriam Hara | May 27, 2025 | Advertising, Creative, Design, Marketing
Defining Design Strategy After over 36 years at the helm of 3H Communications, there are certain truths in our profession that have endured the test of time. Creative concepts aren’t pretty pictures… and design isn’t decoration. When design lacks...