by Miriam Hara | Oct 29, 2024 | Content, Marketing, Social Media
What is Curiographics? Curiographics refers to the segmentation of audiences based the curiousity-driven content they engage with, rather than their demographic or psychographic characteristics. This term recognizes that in the age of social media, curiousity...
by Miriam Hara | Apr 18, 2024 | Branding, Content, Marketing
In today’s world, where digital noise is louder than ever, having a brand story that feels real and authentic can truly set you apart. It’s more than just about selling something; it’s about sharing why you’re doing what you’re doing, who you really are,...
by Miriam Hara | Jul 18, 2023 | Business Success, Communications, Content, Marketing, Social Media
Ah, social media – the double-edged sword of our time for individuals and brands alike! On the upside, it serves as a potent platform to engage audiences, enhance visibility, and cultivate loyalty. Yet, it also conceals a complex maze of potential hazards that...
by Miriam Hara | Jun 9, 2023 | Communications, Content, Marketing, Social Media
In the realm of digital communication, the old saying, “a picture is worth a thousand words,” has never been more pertinent. It’s not about replacing words with visuals, but rather about merging these elements to create compelling visual storytelling...
by Miriam Hara | Dec 21, 2015 | Content, Interactive, Social Media
My mom taught me so much, at a time when there was limited technology, no cell phones, no internet and of course no social media. The social lessons she taught me apply today and I have interpreted them as so that have become my social media takeaways. My mom passed...