by Miriam Hara | Nov 5, 2013 | Latest, Social Media
There’s much ado about content management these days. In fact, it’s the new buzz word in the social media and marketing landscape. With so many business and brand managers just grappling with the ever-changing dynamics of the worldwide internet and what...
by Miriam Hara | Oct 31, 2013 | Latest, Social Media
In today’s competitive market, businesses must get found. Once found they must be perceived as keeping up with the ever-changing business environment. Business content marketing enables businesses to have the right first impression. Striving for top of mind...
by Miriam Hara | Oct 28, 2013 | Branding, Business Success, Latest, Social Media
What is content marketing and how does it apply to building business and brand? A good way to start this conversation would be to reference the Janet Jackson song: “What have you done for me lately?”. Content marketing involves imparting information and knowledge with...
by Miriam Hara | Oct 21, 2013 | Branding, Business Success, Latest
Where is brand awareness today? Many marketers and business executives don’t value brand awareness as much as they did a decade ago. Some say it’s a thing of the past while others insist that it’s alive and well. For those who are in the former camp,...
by Miriam Hara | Oct 19, 2013 | Design, Interactive, Latest
It’s no longer good enough for businesses and their brands to have brochure websites. Now websites have to work a lot harder – especially when it comes to establishing business creditability within the internet environment. An integral part of any solid website...