by Miriam Hara | May 6, 2025 | Agency, Branding, Creative
Spring is a season of renewal, an open invitation to reflect, reset, and reimagine. As nature begins to bloom, so too does our perspective. For those just discovering me or my agency, both are deeply tied with the colour purple. As with every year, this season invites...
by Miriam Hara | Apr 16, 2025 | Agency, Creative, Design
Constructive Criticism… ugh! That’s all I have to say. In the world of marketing creative the use of the term constructive criticism is as prevalent as the air we breathe! Whether designing a campaign, writing a headline, or capturing the perfect shot,...
by Miriam Hara | Mar 11, 2025 | Advertising, Agency, Marketing
Test Marketing Needs a Great Concept It’s always exciting being part of something new. To have a brand venture into a new territory. Reaching out to new audiences with a brand is bold. Often, media costs and full outreach takes dollars… and that’s...
by Miriam Hara | Jan 28, 2025 | Agency, Branding, Business Success, Creative, Marketing
If there is one thing that has remained with the test of time in the brand marketing world, it is ‘The Brief’. It has been the ‘one document’ that bridges streamlined information about the brand between brand marketers and creative marketing...
by Tara Ford | Dec 17, 2024 | Advertising, Agency, Branding
The holiday season is full steam ahead, bringing with it sparkling silver bells, holiday imagery and of course seasonal advertising. It almost seems as though snowflakes come pre-loaded with cherished memories and iconic movie moments that have shaped how we see the...
by Miriam Hara | Oct 22, 2024 | Advertising, Agency, Marketing
How do you know if you’re suffering from the Agency Blues? If you’re a brand marketer you’ve lived it… you’ve loathed it. The Agency Blues symptoms. Your heart is racing. You break out in a sweat (no, it’s not because you’re...
