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Addicted to making lists? Don’t forget to celebrate!

Addicted to making lists? Don’t forget to celebrate!

by Joyce Turner-Gionet | Jul 29, 2015 | Advertising, Business Success, Communications, Latest, Marketing

Addicted to making lists? You’re not alone. We all (well, most of us) love lists. We don’t just make them because we’re busy, or because our memory’s occasionally letting us down. We’ve been ‘listing’ from the beginning. As kids it was: “Who’s coming to my...
7 Quirky Questions to Ask a New Creative Hire

7 Quirky Questions to Ask a New Creative Hire

by Miriam Hara | Jul 27, 2015 | Advertising, Business Success, Communications, Latest, Management

Recently, I blogged about 7 things I absolutely need in a new hire. As those responsible for hiring, we all know the things we absolutely need in a new hire and we look for them, first in the cover letter and résumé, later in the interview and the portfolio. Closer to...
We love listicles: but do they make good ad copy?

We love listicles: but do they make good ad copy?

by Miriam Hara | Jul 22, 2015 | Advertising, Communications, Latest, Social Media

Origin of the word: List + (art)icle. Are listicles worthy of advertising? It’s a question that needs to be asked simply because they resonate so well with people and that’s what we want for our advertising messages. We want them to resonate? We want them...
7 Things I Absolutely Need in a New Creative Hire

7 Things I Absolutely Need in a New Creative Hire

by Miriam Hara | Jul 20, 2015 | Advertising, Agency, Creative, Latest, Management

To understand why I need what I need in a new hire, you have to understand the business. [inlinetweet prefix=””Do what you love.” – Steve Jobs” tweeter=”” suffix=”#NewHireWishList #SharedWisdom”]The advertising...
Advertising is Dead! Long Live Advertising!

Advertising is Dead! Long Live Advertising!

by Miriam Hara | Jul 15, 2015 | Advertising, Latest, Social Media

I hate to break the news to you, but the social media channel is media; as such, it is a channel that is increasingly necessitating the use of advertising. Advertising is alive and well … and the social media channel can be thanked for that! Advertising, or...
One hat or many hats? Encouraging team building.

One hat or many hats? Encouraging team building.

by Miriam Hara | Jul 10, 2015 | Advertising, Agency, Business Success, Latest, Marketing, Uncategorized

Earlier this week, I focused on you being the multi-tasking maestro as the business or team leader. It’s equally important to encourage your team members to multi-task. I’ll repeat my definition of multi-tasking. I’m not talking about one person being asked to wear...
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