Niche Market Design

Niche Market Design

Today it’s all about the niche market. Designing for a niche is a well-targeted sales strategy. When your product caters to too many targets, the customization becomes diluted and your product doesn’t stand out. Nowadays, with so many options out there, you...
QR Codes: Fast, direct, measurable…

QR Codes: Fast, direct, measurable…

QR codes are everywhere. 3H utilizes this fast evolving technology for our clients, and for ourselves! A digital marketing consultant provides some good info: what they are, how they work, and where to incorporate them into a company’s marketing plan (see link...
Foursquare Another Tool or Just a Fad?

Foursquare Another Tool or Just a Fad?

Foursquare is one of the latest players in the social media market, quickly catching a following of over 6.5 million. The mobile-based program has been marketed as a game.  It leverages itself as a social networking platform using “check-in” to local venues to gain...