by Miriam Hara | Jul 15, 2013 | Branding, Business Success, Latest
Brand naming…why it’s important. More to the point, what is required for a brand to become like the much covet name brands like Coca Cola, Nike and Apple? It seems that brand names explode in the market…and yet, most take years until they become...
by Lisa Wedmann | Jul 12, 2013 | Administration, Business Success, Latest, Uncategorized
A few years back I took a course on strategic planning for small business. When the floor opened for questions many revolved around building teams. What kind of skills should you look for when building a team, is experience more important than education, are soft...
by Justin James | Jul 12, 2013 | Advertising, Business Success, Interactive, Latest, Social Media
If you read my last blog, you would know that I am not a fan of video ads on YouTube. Not only are they irksome to the viewer, but they may actually hurt the company’s reputation and cause ill will. Luckily, Google ads allow advertisers to reach their audience through...
by Justin James | Jul 11, 2013 | Advertising, Business Success, Interactive, Latest, Social Media
If your company is trying to market in this digital age, you have likely heard of social media marketing. Using social media to reach out and connect to your audience is wonderful —it can turn a boring ad into an amazing interactive experience! Engaging an audience...
by Lisa Wedmann | Jul 10, 2013 | Administration, Business Success, Latest, Management
Before we start let me be clear on the definition of a leader. Well then again ….. maybe I can’t be clear. I can’t be clear because leadership is an art not a science. It’s not easy to pin down leadership characteristics. Regrettably, there is no magic formula you can...
by Justin James | Jul 9, 2013 | Advertising, Business Success, Creative, Design, Latest, Social Media
As I mentioned in my last blog, I want to be an entrepreneur. I have come to realize that the key to success is letting people know about your business since you need customers to earn money. Marketing is crucial for any business, and is important for me to...
