It’s really interesting to examine how major companies compare to each other when social media becomes the interest. What makes for a good social media ranking? Any company can create a Facebook page or Twitter account. Getting people to interact is another issue. While some companies are skilled at attracting this type of action, others seem to muddle around in the social networking realm. You might be surprised at some of the top names in social media rankings. However, you’ll find others that make a lot of sense.
Viacom is ranked first in social media use. The media company is just slightly ahead of the more familiar Walt Disney Company. News Corporation ranks third. These three media companies together are doing something right in engaging their fans and followers. Zynga is one of the least surprising companies that ranks well in making the most of social media. The entertainment and games software company develops many of the popular activities used on Facebook and smartphones.
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