CURA HEALTH Defining Brand Identity How many times have you found yourself in front of a pharmacy shelf looking for the solution of what pains you? On the crowded OTC shelf, packaging needs to work very hard to draw in consumers and effectively provide them with the...
CAND Sculpting Brand Narrative The objective was to elevate the public’s perception of Naturopathic Doctors (NDs) as medical professionals by increasing the credibility of Naturopathic Medicine as a distinct healthcare system and a complement to conventional...
BD MEDICAL Patient Safety Campaign Mandate Deciding on what campaign strategy to employ for a B2B Corporate Brand begins with a thorough understanding of the core USPs of each of the products and services it delivers. It is essential to identify a commonality among...
DENTSPLY CANADA Oral Health Month Mandate Oral Health Month (April) provides an excellent forum to speak of good oral health habits and the innovative products that DENTSPLY provides to dental professionals. Patients have issues and fears associated with the...
PALADIN Securing Brand Excitement Tick tock, tick tock, tick tock. Many of us know what it feels like when you can’t sleep because someone else is snoring. It’s frustrating. And the longer the snoring keeps you awake, the less sleep you get. 3H was called upon to...
