by Lisa Wedmann | Aug 9, 2013 | Advertising, Branding, Creative, Latest
“Life can be much broader. You can embrace it, change it, improve it, make your mark upon it.” – Steve Jobs I was reading about the soon to be released movie “Jobs” with Ashton Kutcher and this quote jumped out at me. So much knowledge packed into one simple...
by Miriam Hara | Aug 3, 2013 | Business Success, Latest, Marketing, Social Media
At the risk of stating the obvious, social Media is social. It’s social and because it needs to be interactive it’s high maintenance. It’s a new way of networking….for brands and businesses. As such, there should be a considerable amount of...
by Lisa Wedmann | Jul 26, 2013 | Advertising, Business Success, Creative, Latest, Marketing, Objective
Quick… Pop Quiz Answer the two following questions with the first answer that jumps in your mind. Who is the most creative person you know? Who is the most objective person you know? Now think of those two people joined into one brain. Kind of like Dr. Jekyll and Mr....
by Lisa Wedmann | Jul 25, 2013 | Advertising, Business Success, Communications, Latest, Management, Problem Solving
Writing communications for business is a lot like swimming, if you don’t know the water you better stay out. How deep is the water? What’s the temperature? Jumping in cold water… brrrrrrr… jumping into hot …well, just ask a lobster. Rocks in the water?...
by Miriam Hara | Jul 24, 2013 | Advertising, Branding, Latest, Marketing
Sales makes money and marketing spends money. It’s usually said in a snotty way and the person saying it usually acts all superior as if they have the secret to life and anyone who doesn’t understand is low, low down on the food chain. Say what you will, those of us...
