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Brand CPR: Breathing New Life Into Your Brand

Brand CPR: Breathing New Life Into Your Brand

by Madi Secareanu | Jun 20, 2012 | Branding, Business Success, Creative, Design

Change is inevitable and as your business changes, so will your brand. With a lot of hard work and dedication to your brand, your customers might come to recognize you, your colours and your voice as much as your products or services. Depending on where your business...
Click Here if You Like Facebook Ads: A Guide to Effective Facebook Advertising

Click Here if You Like Facebook Ads: A Guide to Effective Facebook Advertising

by Madi Secareanu | May 8, 2012 | Advertising, Branding, Business Success, Creative, Interactive

It’s happened to all of us. We’ve been on Facebook posting something on a friend’s wall about a specific interest, like tennis, and the next thing you know Facebook is showing you an ad about tennis rackets. That’s the power of Facebook ads – it lets brands engage and...
Brand Awareness: Is Your Product Winking in the Dark?

Brand Awareness: Is Your Product Winking in the Dark?

by Miriam Hara | Jan 30, 2012 | Advertising, Branding, Business Success

One of my favourite marketing statements: Having a product and not advertising it… is like well… it’s like winking in the dark. You know you’re doing it… but no one else does! Advertising your product delivers awareness and the fact...

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