by Lisa Wedmann | Mar 6, 2013 | Branding, Business Success, Interactive, Latest
In this business, we all want to keep our clients happy. Yet in this busy, fast paced go go go world, one key component is lacking – listening! Instead of hearing what our clients are saying, we are so eager to “sell” our latest idea, fix a problem or answer a...
by Miriam Hara | Feb 25, 2013 | Advertising, Branding, Business Success, Latest
There’s been a lot of changes in the last 25 years, not only in the agency business but in business in general. I will be predictable and say it has all come about because of the computer. That would be right to a certain extent. However, I believe it’s...
by Jenna Elberson | Feb 11, 2013 | Advertising, Business Success, Creative, Design, Latest, Social Media
Marketing is essential for any business, and it’s a field that’s constantly researched, analyzed, and developed by professionals. In general, there are lots of marketing activities you can do on your own to save money, such as posting flyers around town or...
by Matina Singh | Jan 23, 2013 | Branding, Design, Latest, Marketing
So your business made it off the ground, you’re generating revenue, but you’ve hit a roadblock with your growth and revenue. Perhaps it’s too niche or misleading, or tied to a geographic location – what to do? Re-branding your company requires careful consideration...
by Matina Singh | Dec 28, 2012 | Branding, Business Success, Latest
When we go shopping for anything from food, clothes or cars, we have a lot of choices, at times too many choices. Do we choose a brand that’s familiar to us or do we take a chance with a new one? How do we choose from all these different brands on the retail...