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“Trend” Carefully – 3 Big Social Media Fails of 2012

“Trend” Carefully – 3 Big Social Media Fails of 2012

by Jenna Elberson | Mar 8, 2013 | Advertising, Branding, Business Success, Interactive, Latest, Social Media

The “Trend”. More brands are turning to social media to reach more of their customers through trending, they are not realizing the  impact 1 tiny misspell or mistake can make. Already in 2013 we have seen many social media fails. While they bring in a good...
The Lost Art of Listening

The Lost Art of Listening

by Lisa Wedmann | Mar 6, 2013 | Branding, Business Success, Interactive, Latest

In this business, we all want to keep our clients happy.  Yet in this busy, fast paced go go go world, one key component is lacking – listening! Instead of hearing what our clients are saying, we are so eager to “sell” our latest idea, fix a problem or answer a...
Business Success: 25 Years in the Changing

Business Success: 25 Years in the Changing

by Miriam Hara | Feb 25, 2013 | Advertising, Branding, Business Success, Latest

There’s been a lot of changes in the last 25 years, not only  in the agency business but in business in general. I will be predictable and say it has all come about because of the computer. That would be right to a certain extent. However, I believe it’s...
5 Marketing Activities You May Want To Outsource

5 Marketing Activities You May Want To Outsource

by Jenna Elberson | Feb 11, 2013 | Advertising, Business Success, Creative, Design, Latest, Social Media

Marketing is essential for any business, and it’s a field that’s constantly researched, analyzed, and developed by professionals. In general, there are lots of marketing activities you can do on your own to save money, such as posting flyers around town or...
Re-branding – Top 5 Mistakes to Avoid

Re-branding – Top 5 Mistakes to Avoid

by Matina Singh | Jan 23, 2013 | Branding, Design, Latest, Marketing

So your business made it off the ground, you’re generating revenue, but you’ve hit a roadblock with your growth and revenue. Perhaps it’s too niche or misleading, or tied to a geographic location – what to do? Re-branding your company requires careful consideration...
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