by Lindsay Sleightholm | Feb 9, 2012 | Creative, Design
Paper and pencil, set square and drawing board: Can you believe once upon a time graphic designers actually used these tools to create? (Gasp) It’s true. There was no other way. With the advent of the computer, graphic design as a profession changed –...
by Miriam Hara | Feb 6, 2012 | Advertising, Branding
Last week there was much talk about the Super Bowl and specifically, of the Super Bowl TV commercials, which is the reason for this post. Over the years, the Super Bowl TV advertisements have been conceptualized beautifully and superbly executed. They have made us...
by Miriam Hara | Jul 27, 2011 | Business Success, Design
Good designers are adaptable. They can adapt to their audience with their knowledge of edgy, corporate, fun, serious, funky design. Variety and choice is key when you are pitching to your clients. If they don’t have choice, they won’t feel in control of their creative...
by Miriam Hara | Jun 21, 2010 | Design
Variety is the life source of all who consider themselves creative. It goes without saying, that in-house design studios provide cost savings. The real question is: what really are the savings? Give a creative person the same product within the same industry, day-in...