by Lindsay Sleightholm | Feb 21, 2012 | Business Success, Design, Interactive
As I was drinking my morning coffee on a lovely Sunday, I came across an article online that really got my attention. It’s called ‘Graphic designers are ruining the web’. So much for enjoying my coffee. In the article written by John Naughton and...
by Angelika Orgacki | Feb 15, 2012 | Advertising, Branding, Creative, Design
Keep it Simple Whether I’m watching television, driving on the highway or opening a magazine, I am exposed to advertisements. In a consumer world this constant exposure has now become the norm. However, with the immense bombardment of advertisements, it has become...
by Lindsay Sleightholm | Feb 9, 2012 | Creative, Design
Paper and pencil, set square and drawing board: Can you believe once upon a time graphic designers actually used these tools to create? (Gasp) It’s true. There was no other way. With the advent of the computer, graphic design as a profession changed –...
by Miriam Hara | Feb 6, 2012 | Advertising, Branding
Last week there was much talk about the Super Bowl and specifically, of the Super Bowl TV commercials, which is the reason for this post. Over the years, the Super Bowl TV advertisements have been conceptualized beautifully and superbly executed. They have made us...
by Miriam Hara | Jul 27, 2011 | Business Success, Design
Good designers are adaptable. They can adapt to their audience with their knowledge of edgy, corporate, fun, serious, funky design. Variety and choice is key when you are pitching to your clients. If they don’t have choice, they won’t feel in control of their creative...
