by Miriam Hara | Aug 6, 2013 | Business Success, Design, Latest, Marketing, Social Media
In today’s corporate environment the vertical integration of all marketing facets is fast becoming the norm. The adage of “wearing many hats” that was once synonymous only with entrepreneurship, is no longer. Corporate marketing is increasingly...
by Miriam Hara | Aug 3, 2013 | Business Success, Latest, Marketing, Social Media
At the risk of stating the obvious, social Media is social. It’s social and because it needs to be interactive it’s high maintenance. It’s a new way of networking….for brands and businesses. As such, there should be a considerable amount of...
by Miriam Hara | Aug 1, 2013 | Advertising, Branding, Latest, Marketing
During the course of my marketing career, I have seen many brands change their marketing strategy, marketing direction and marketing definition on an annual basis or even worse, more often than that! For those of us who have professed the art of marketing, it becomes...
by Lisa Wedmann | Jul 26, 2013 | Advertising, Business Success, Creative, Latest, Marketing, Objective
Quick… Pop Quiz Answer the two following questions with the first answer that jumps in your mind. Who is the most creative person you know? Who is the most objective person you know? Now think of those two people joined into one brain. Kind of like Dr. Jekyll and Mr....
by Miriam Hara | Jul 24, 2013 | Advertising, Branding, Latest, Marketing
Sales makes money and marketing spends money. It’s usually said in a snotty way and the person saying it usually acts all superior as if they have the secret to life and anyone who doesn’t understand is low, low down on the food chain. Say what you will, those of us...
