by Saara Jafari | Sep 21, 2012 | Advertising, Business Success
How many times have we heard ourselves and those around us complain about how there never seems to be enough time? And how often have we walked down an aisle in a grocery store and gotten overwhelmed by lines and choices of products? The answer would be ‘countless...
by cassandra | Sep 13, 2012 | Advertising, Branding, Business Success, Interactive, Social Media
Everybody is still talking about Facebook and it doesn’t seem to be stopping anytime soon. Yes, people use Twitter to jib jab… but ultimately you need a home base for online social persona… and an extension of your website. A fan page is great way to connect with your...
by Saara Jafari | Aug 30, 2012 | Business Success
The Dilemma Many small to mid-sized businesses are often caught in a “To Market Research or Not To Market Research” dilemma and by Market Research, I mean traditional market research methods like focus groups, survey polls, etc. So why is there this dilemma? To nail...
by cassie | Aug 21, 2012 | Advertising, Branding, Business Success, Interactive, Social Media
Social Media change…what else is new! The only constant in life is change, and this seems especially true in terms of social media. It seems as if every other day there is a new platform that is coming into vogue and those that have been around awhile are...
by cassie | Aug 17, 2012 | Advertising, Branding, Business Success, Creative, Design, Social Media
The rise of social media has brought about many advantages: instantaneous and constant communication; the humanization of brands and stronger relationships with customers. However, it all comes at a price, mainly the diminishing attention span of users. Social media...