Valeant: Xerese

Valeant: Xerese

VALEANT Xerese Mandate Not an eye sore any more. Or should we say lip sore? This new topical prescription therapy was also the first combination treatment for cold sores in Canada. 3H launched it to physicians, delivering brand identity and main messaging that speaks...
Adrien Gagnon: Re-branding equity

Adrien Gagnon: Re-branding equity

ADRIEN GAGNON Re-branding equity   Mandate Re-branding is a term we use when we are mandated to modernize a heritage brand, enabling it to once again resonate with its market. After 60 years, this Quebec natural health products provider was losing ground. Its market...
Windsor Salt: How do I make that?

Windsor Salt: How do I make that?

WINDOSR SALT How do I make that? Mandate What can you do with salt? How many varieties of salt are there and how do you use them? Presenting our “chef mom” as the inspiration, we dared others to discover their hidden gourmet in their very own kitchens....