by christine | Nov 22, 2012 | Branding, Business Success, Interactive, Social Media
The Social Media skills now required to maintain a good social media reputation has evolved. Most of us (businesses and brands) have our social listening strategy in place, writing content and posting on our social media accounts. So…how is it going? Are you...
by Miriam Hara | May 19, 2010 | Branding, Business Success
Brand Tactics need to be re-evaluated on an ongoing basis. To often, brand managers feel that once they have used a brand tactic, and it hasn’t worked, it will never work. That’s just not so. As time marches on, it is increasingly important for brands to...