by Miriam Hara | Sep 14, 2015 | Branding, Design, Latest, Marketing, Social Media
What does your product’s package design say about your brand’s personality? It should say (almost) everything. If people haven’t seen any advertising for your product, then the first time they’re going to see it is in the store. Think of packaging as Social...
by Miriam Hara | Sep 11, 2015 | Communications, Content, Latest, Social Media
News is when you have something original to say. Noise is when you don’t. Be relevant in 140 characters or less! The 140 characters or less is simply a reminder to be relevant and stay focused when creating content. Visualize yourself writing a standard Twitter...
by Miriam Hara | Sep 1, 2015 | Agency, Business Success, Communications, Latest, Management, Marketing, Problem Solving
What is common sense? How important is it in business? In business, I believe knowledge and experience make for common sense. If you don’t have both, you’re working from opinion. Common sense is a way of thinking, based on what you know for sure. You might have heard...
by Miriam Hara | Aug 28, 2015 | Advertising, Agency, Business Success, Communications, Content, Interactive, Latest, Management, Marketing, Social Media
In life, we need a plan. To create rich content, we need a plan. There’s a lot of buzz around content and content creation. For those new to content and content creation, it can get confusing. What is content? In a nutshell: content = information. Rich content = great...
by Miriam Hara | Aug 26, 2015 | Business Success, Communications, Latest, Problem Solving
“I’m a great believer in luck, and I find the harder I work, the more I have of it.” Stephen Leacock, Canadian writer and humourist Canada’s Stephen Leacock had it right way back when. In his typical satirical style, he was saying: we make our own luck. We certainly...
