by Miriam Hara | May 18, 2015 | Branding, Business Success, Interactive, Latest
There’s a lot of hype in today’s marketing world about owning the customer journey. With the proliferation of so many communication venues (both established and personalized), it’s a challenge for brands to be everywhere. A mere five years ago...
by Miriam Hara | May 15, 2015 | Advertising, Branding, Business Success, Latest, Miriamisms
A mere decade ago, brand building was essentially created on the pillars of packaging and advertising. It involved one-way dialogues and communications. Many feel that those were simpler and easier days. However, some brands were launched only to be left winking in...
by Miriam Hara | May 13, 2015 | Agency, Business Success, Latest, Marketing, Social Media
Marketing has expanded and evolved due largely in part to the internet and the launch of what is now referred to as the social media channel. Social media was once all the buzz. Now it needs to step aside to allow for the new buzz: Content marketing. Content marketing...
by Miriam Hara | May 11, 2015 | Business Success, Latest
To achieve success in business today, you need to know what to do. However, it’s equally as important to know what not to do. Over the years I have had the privilege of working in a number of different industries for many different brands. I’ve also worked...
by Miriam Hara | May 7, 2015 | Business Success, Latest, Marketing
I love Einstein – so much so that I have a sculpture of his face hanging on the wall in my office. Beyond his obvious legacy of scientific knowledge and forward thinking, I believe that he had a keen ability to zero in on the obvious about the human...
by Miriam Hara | May 4, 2015 | Advertising, Business Success, Latest, Management
We’ve all heard it before: The sign of a good manager is someone who surrounds themselves with stronger people. This business strategy can be employed in all aspects of business. Ultimately, by hiring people that are stronger, it implies that the manager...