by Miriam Hara | Nov 11, 2014 | Agency, Communications, Interactive, Latest
The holiday season is fast approaching and with it comes the decade old question, at least the biggest question around our boardroom table: Should business’ send out traditional paper or digital holiday cards? Believe it or not, it has been a decade (at least!)...
by Miriam Hara | Nov 7, 2014 | Branding, Latest, Marketing
Believable brands, do they exist? If so what makes them believable? At one time or another we’ve all loved specific brands. Brands that ingrain themselves in the hearts and minds of consumers’. Brands that evoke an emotional reaction from consumers on a...
by Miriam Hara | Nov 5, 2014 | Business Success, Latest, Social Media
The Social Media evolution has enabled people to think differently and perhaps quicker! We at 3H, spend a great deal of our time and energy in the Social Media Channel. It is an exciting channel that is evolving beyond our wildest dreams. Social Media shouldn’t...
by Miriam Hara | Nov 3, 2014 | Latest, Marketing
The year is 2014, and niche marketing has never been so accessible nor marketed. It’s for this very reason that I wish to discuss (or rant rather) about the categorization of the baby boom generation. I propose that individuals between the ages 50 to 54 in the...
by Miriam Hara | Oct 29, 2014 | Latest, Social Media
The Social Media space understandably generates a lot of buzz. There are a lot of opinions about what it’s all about and with that come many misconceptions. I would like to share some of those misconceptions with you here. In keeping with the timing of...
by Miriam Hara | Oct 27, 2014 | Branding, Latest, Marketing
Brand shapers and makers would like to believe that they own brand perception. However, that simply is not true. Any brand’s perception by definition does not belong to the marketing teams in the offices or the manufactures. Brands are created by consumers....
