by Tara Ford | Mar 11, 2025 | Uncategorized
Why Focus on Patients When Physicians Write the Scripts? How can pharmaceutical companies truly embrace patient centricity when script-writers are their main bread and butter? A pharmaceutical company is a sales organization. Yes, it develops drugs, but those drugs...
by Tara Ford | Jan 10, 2025 | Uncategorized
Every year, graphic designers, interior designers, beauty experts, fashionistas, and even homeowners excitedly anticipate one crucial announcement: The Colour of the Year. Pantone and respected paint manufacturers reveal their picks every year. This literally sets the...
by Miriam Hara | Jul 10, 2015 | Advertising, Agency, Business Success, Latest, Marketing, Uncategorized
Earlier this week, I focused on you being the multi-tasking maestro as the business or team leader. It’s equally important to encourage your team members to multi-task. I’ll repeat my definition of multi-tasking. I’m not talking about one person being asked to wear...
by Miriam Hara | Jun 3, 2015 | Business Success, Latest, Uncategorized
Led Zeppelin had it right – ‘All that glitters is not gold’. More profound words were never spoken. The digital revolution has occurred over the last three decades. Since then, businesses and brands have rushed in (some more than others), to jump on the band wagon and...
by Lisa Wedmann | Jul 16, 2013 | Advertising, Business Success, Latest, Management, Uncategorized
He was a big man and he smoked a big cigar. He was standing beside his desk, with his back to me, smoking a cigar and looking out the window at the city skyline. His presence dominated the room. That’s how I first saw him. That’s how I remember him. Big and in...
by Lisa Wedmann | Jul 12, 2013 | Administration, Business Success, Latest, Uncategorized
A few years back I took a course on strategic planning for small business. When the floor opened for questions many revolved around building teams. What kind of skills should you look for when building a team, is experience more important than education, are soft...
