by Craig Thomson | Apr 23, 2024
BAUSCH HEALTH (ELIDEL) Engaging Brand Energy Set against a soft pastel blue and yellow palette that evokes the hope of a new day, this creative brings Elidel’s promise to life. The prominent image of a baby highlights its suitability for patients as young as 3 months....
by Craig Thomson | Apr 23, 2024
ANSR Fostering Brand Compassion Understanding mindset has never been more crucial, especially when navigating the complex terrain of treatment-resistant depression (TRD). “Because tomorrow can be better” is not just a tagline; it’s a lifeline thrown...
by Craig Thomson | Apr 23, 2024
BAUSCH HEALTH (SILIQ) Brand Campaign Capturing Brand Confidence Victory over psoriasis transcends mere milestone achievement; it embodies ongoing strength and skin clarity. Achieving complete clearance isn’t just a moment but a prolonged testament to resilience...
by Craig Thomson | May 31, 2023
BAUSCH + LOMB (Contact Curious) Engaging Brand Energy More than a message, it’s a movement. Turning up the volume on visual identity, dialed in a vibe that Gen Z could own, and let the style do the talking. Because when the right call to action meets the right look,...