by Kyle McGuire | Aug 8, 2017
WINDSOR SALT Expanding Brand Visibility Even basic products can deliver value that resonate with the needs of consumers. Promoting quick and easy recipes through a comprehensive digital campaign allowed Windsor Salt to reach consumers and enter their kitchens, helping...
by Kyle McGuire | Jun 19, 2017
BAUSCH HEALTH Against acne. For me. Patients are becoming increasingly resourceful at finding information about what is important to them. That’s why this campaign featured patient relevancy. Biacna is by far the gentlest, yet effective treatment for acne. However, it...
by Kyle McGuire | Apr 5, 2017
HAYWARD POOLS Creating Brand Momentum Mandate Hayward Pool doesn’t take its leadership position lightly. Determined to maintain the number one spot within its core market and thwart the invasion of value-priced products, 3H developed a campaign. Billboard, interactive...
by Kyle McGuire | Feb 27, 2017
ADRIEN GAGNON Vitalizing Brand Relevancy Re-branding is a term we use when we are mandated to modernize a heritage brand, enabling it to once again resonate with its market. After 60 years, this Quebec natural health products provider was losing ground. Its market...
