by Lisa Wedmann | Apr 1, 2013 | Advertising, Branding, Creative, Interactive, Latest, Social Media
CASE STUDY: A Quebec Brand: Adrien Gagnon Part II A new Adrien Gagnon for today’s Quebecer! Adrien Gagnon, the Quebec Natural Health Products provider for over 60 years, found themselves losing their relationship with Quebecers. As such, they needed to reposition...
by Lisa Wedmann | Mar 8, 2013 | Advertising, Branding, Creative, Design, Latest
Adrien Gagnon, the Quebec Natural Health Products provider for over 60 years, found themselves losing their market, their leadership and their relationship with Quebecers. As such, they needed to reposition their brand to the Quebecer of today, providing a...
by Jenna Elberson | Mar 8, 2013 | Advertising, Branding, Business Success, Interactive, Latest, Social Media
The “Trend”. More brands are turning to social media to reach more of their customers through trending, they are not realizing the impact 1 tiny misspell or mistake can make. Already in 2013 we have seen many social media fails. While they bring in a good...
by Lisa Wedmann | Mar 6, 2013 | Branding, Business Success, Interactive, Latest
In this business, we all want to keep our clients happy. Yet in this busy, fast paced go go go world, one key component is lacking – listening! Instead of hearing what our clients are saying, we are so eager to “sell” our latest idea, fix a problem or answer a...
by Jenna Elberson | Feb 11, 2013 | Advertising, Business Success, Creative, Design, Latest, Social Media
Marketing is essential for any business, and it’s a field that’s constantly researched, analyzed, and developed by professionals. In general, there are lots of marketing activities you can do on your own to save money, such as posting flyers around town or...
