B2C vs B2B: What’s The Difference?

B2C vs B2B: What’s The Difference?

The ongoing debate on what the differences are between B2B and B2C can be endless. Here at 3H Communications, we believe that, fundamentally, there is no difference. Whether you’re marketing a product or service to a business or consumer, the questions are the...
Retail Space: Consider E-Commerce

Retail Space: Consider E-Commerce

The definition of retail space has altered over the last decade. It’s not a new trend for retailers to take their retail space and promotions to the online realm — for larger retailers, e-commerce is just a reinforcement to their physical plan-o-grams....
Pinterest Marketing: Business or Pleasure?

Pinterest Marketing: Business or Pleasure?

I remember when Pinterest was first getting popular and served as one of the biggest distractions when I was trying to study for exams. I liked the humorous posts and fashion boards. A few years later, my friends started getting married and Pinterest was an excellent...
2013’s Most Innovative Companies

2013’s Most Innovative Companies

Innovation can be defined in many ways. You can deliver innovative design or an innovative user experience. In any scenario, innovation stems from the desire to either create something unique and original that has never existed before, or to take an existing product...
Brand Launch: In Social Media

Brand Launch: In Social Media

According to Socialnomics, 40% of Canadians were using Facebook or Twitter by 2010. By 2012, almost half of the population had joined social media sites. In 2013, it is established 2/3 of Canadians now use social media. These are facts to be considered when...