by Miriam Hara | Oct 29, 2012 | Advertising, Branding, Business Success
The word branding is definitely a verb. It takes thought, intention and actions to turn a brand into a Brand. If you take a product that delivers on its promise, give it a great name, an iconic logo and a fantastic well thought out tagline, you’re set – you have...
by Miriam Hara | Oct 23, 2012 | Business Success, Social Media
The social media channel: It’s the new channel, the new trend and everyone and every brand that doesn’t want to be left behind is jumping right on. Needless to say the hype is gaining momentum and believe it or not, has still not peaked. Like everything...
by Miriam Hara | Oct 18, 2012 | Advertising, Branding, Business Success, Creative
Listen up Marketing Vice-Presidents, Professionals, Brand Managers, Ambassadors and Gurus… I know only too well that it’s hard to separate yourself from the Brand you’re responsible for. After all, you work it, live it, breath it – 24/7. You...
by Miriam Hara | Sep 24, 2012 | Advertising, Business Success, Creative, Design
Just how expensive is do it yourself marketing? In an age where technology has everything accessible to pretty much everyone the question begs to be asked… is this smart or not… and how costly is it? Today business owners can create their own logos,...
by cassandra | Sep 13, 2012 | Advertising, Branding, Business Success, Interactive, Social Media
Everybody is still talking about Facebook and it doesn’t seem to be stopping anytime soon. Yes, people use Twitter to jib jab… but ultimately you need a home base for online social persona… and an extension of your website. A fan page is great way to connect with your...
