by Lindsay Sleightholm | Oct 16, 2013 | Branding, Design, Latest, Marketing
Though I’m a big music fan, I’m not going to pretend I know much about the actual music industry. But I do know a lot about graphic design and have my share of marketing know-how. And I recognize that there’s a lot more to creating an iconic band than...
by Lindsay Sleightholm | Jun 28, 2012 | Business Success, Creative, Design
If an image is worth 1000 words, combine that image with text and the actual meaning behind the image becomes clearer. The variable of 1000 different words is reduced to only those that are necessary. This is not to say an image cannot speak on its own – many talented...
by Lindsay Sleightholm | Jun 1, 2012 | Business Success, Design
To spec, or not to spec: that is the question As a graphic designer, I understand the need to build your portfolio, expand your client base and stretch your creative muscles as much as possible. But from one creative professional to another, I feel compelled to urge...
by Lindsay Sleightholm | Aug 31, 2011 | Creative
Creativity. Where does it come from? How does it happen? Some may think that an idea simply pops into your head. When you’re lucky, sometimes it does. Most of the time it needs to be coaxed. In a world of steady deadlines and day to day expectations, it is easy...
