by Jenna Elberson | Mar 8, 2013 | Advertising, Branding, Business Success, Interactive, Latest, Social Media
The “Trend”. More brands are turning to social media to reach more of their customers through trending, they are not realizing the impact 1 tiny misspell or mistake can make. Already in 2013 we have seen many social media fails. While they bring in a good...
by Lisa Wedmann | Mar 6, 2013 | Branding, Business Success, Interactive, Latest
In this business, we all want to keep our clients happy. Yet in this busy, fast paced go go go world, one key component is lacking – listening! Instead of hearing what our clients are saying, we are so eager to “sell” our latest idea, fix a problem or answer a...
by Jenna Elberson | Jan 11, 2013 | Interactive, Latest, Social Media
Have you noticed you’ve been losing Twitter followers and you don’t know why? Did you work hard to gain your followers and find yourself struggling to keep them? Do you have numbers but a very small engagement ratio? If you’re losing followers, then there is a good...
by cassie | Aug 8, 2012 | Advertising, Branding, Business Success, Creative, Events, Social Media
The internet and social media have created a venue for open marketing. It’s called the Blog. No longer are “readers” designated to print alone. Reading is now accessible to anyone that has connection to the web. Social Media has enabled more people to read up...
by Christine Marr | Jul 9, 2012 | Advertising, Branding, Business Success, Creative
What’s in a brand positioning statement? In clear terms, it defines your company’s direction… and actually acts as a compass through growth opportunities and changing market conditions. It is the critical platform for all communications. Without...