by Belinda Lui | Jan 9, 2014 | Latest, Social Media
A Social Strategy is one that every business should implement — given that we’re well into the digital age, it would be a bad business choice to rule out altogether. Given that you do decide to approach the Social Strategy challenge, there are aspects to...
by Belinda Lui | Jan 6, 2014 | Latest, Social Media
In a generation of file-sharing, we may find that the lines that separate innocent enjoyment and online piracy to be a bit blurred. First, it was Napster that took a major hit in 2001 when record labels went after the file-sharing giant for copyright infringement that...
by Belinda Lui | Dec 24, 2013 | Latest, Social Media
If you’re a company that’s looking to hire for Social Media Consulting, there’s a lot to consider prior to engaging with a consultant. Understandably, without a clear understanding of how social media exactly works, hiring on outside source may seem daunting. For...
by Belinda Lui | Dec 12, 2013 | Latest, Social Media
I’ve written several posts before on what to post, when to post, and how to post – but in this article, I want to discuss where to post. Which, admittedly, is just as important to identify as the other Ws of Social Engagement. Like most marketing efforts, there isn’t...
by Belinda Lui | Dec 10, 2013 | Latest, Social Media
Social media is an ever-changing world; keeping up with the trends and statistics can be a full-time job on its own. I’ve compiled a list of interesting facts that may help you design a more strategic marketing plan on Twitter: ten tips that will optimize...
