by Miriam Hara | Aug 24, 2011 | Advertising, Business Success, Interactive
Today it’s all about the niche market. Designing for a niche is a well-targeted sales strategy. When your product caters to too many targets, the customization becomes diluted and your product doesn’t stand out. Nowadays, with so many options out there, you...
by Miriam Hara | Mar 23, 2011 | Advertising
Let’s face it. Things have been challenging for print advertising. The rise of social media has made it apparent that online, mobile content gives clients more opportunities when trying to leverage sales. The recession also didn’t help. You’d think advertising...
