by Madi Secareanu | May 24, 2012 | Advertising, Branding, Business Success, Interactive
Website copywriting is an art of its own. Although it contains some traditional elements, it’s very different than blog writing, editorial writing, ad copywriting….you get the idea. However, more often than not, some brands/companies and even self-proclaimed...
by Miriam Hara | Aug 24, 2011 | Advertising, Business Success, Interactive
Today it’s all about the niche market. Designing for a niche is a well-targeted sales strategy. When your product caters to too many targets, the customization becomes diluted and your product doesn’t stand out. Nowadays, with so many options out there, you...